Classification Office

Brand Refresh and Animations

What we did

  • Illustration
  • Animation
  • Brand identity
  • Film and sound direction

A simple brand refresh for the Classification Office to create an updated and relevant brand. We introduced a vibrant and flexible colour palette that can be used for multiple illustration styles and a visual mark to be more approachable and timeless.

We developed several animations on how to have conversations about porn with pre-teens and teenagers. As this is a sensitive matter, we approached this in a way that was engaging and resonating with both parents /guardians and youth.

The brain is a complex organ! In this animation, we showed how the human brain develops and how we feel and think about what we watch.

Watch Together, Talk together is a helpful animation designed with parents in mind on how to support their kids on what they consume – encouraging them to create conversations on what they watch and to make better choices.